Hoyne Brewing Company Presents the 1st Annual Beer and Bloomsday Short Fiction Contest




Hoyne Brewing Company and partners present a new fiction contest in honour of James Joyce and Bloomsday. The aim is to provide new writers with a fun opportunity to expose their work, while introducing them to the world of James Joyce’s Ulysses. All proceeds from the contest and event will be donated to Literacy Victoria.

All entrants and volunteers will be invited to the James Joyce Bistro Bloomsday event on June 16th. Shortlisted entrants will be invited to read (or have their work read) after the Ulysses presentation, followed by the awards presentation. The shortlisted entries will be displayed at the event and the top 3 winners will be printed in the August issue of Analogue Magazine. All proceeds from the contest, silent auction and $1 from every Hoyne pint sold at the event will be donated to Literacy Victoria.


1st: Festival pass and one night’s accommodation to the Sunshine Coast Writers Festival (Total value $500)
2nd: $200 gift card redeemable at Russell books
3rd: Hoyne Brewing Hoodie & $50 gift card redeemable at the James Joyce Bistro
4th: Hoyne swag pack
5th: Hoyne swag pack

Judging Panel:

Sean Hoyne – Owner, Hoyne Brewing Company
David Leach – Chair, UVic Writing Dept.
Susan Reece – Chair, Literacy Victoria
Vanessa Herman – Event Coordinator, Russell Books
Missie Peters – Director, Not Your Grandma’s Poetry
Mediator: Scott Lansdowne – Analogue

Partners and Sponsors:

Russell Books
James Joyce Bistro
Literacy Victoria
UVic Writing Dept.


Entry fee: $5 donation per submission to Literacy Victoria (entrants can submit multiple pieces). Payment should be included with submission(s) and can be made by cheque to ‘Literacy Victoria’ or by cash in person at the brewery. Do NOT mail cash. Hoyne Brewing Company will match all donations.
Word limit: 200 words (entries above the word limitation will be disregarded).
Content: Narrative must take place within 24hrs and include a reference to any Hoyne beer brand name. e.g. Dark Matter, Devil’s Dream, Summer Haze…

Choose one of the following quotes from Ulysses as the inspiration for your story. Please specify which quote you have used at the top of your entry.

1.Grossbooted draymen rolled barrels dullthudding out of Prince’s stores and bumped them up on the brewery float. On the brewery float bumped dullthudding barrels rolled by grossbooted draymen out of Prince’s stores.

2. And Bloom letting on to be awfully deeply interested in nothing, a spiders web in the corner behind the barrel, and the citizen scowling after him and the old dog at his feet looking up to know who to bite and when.

3. So in the future, the sister of the past, I may see myself as I sit here now but by reflection from that which then I shall be.

Must be 19 years or older to enter and a resident of British Columbia.  Submissions must include the word count typed on the first page of the entry along with your name, age, address, phone number, email address and the quote number you used. Judges will be looking for the best interpretation of the quote selected. All entries must be typed and double spaced on one side of standard 8½ x 11 paper. All entries must be previously unpublished material and not currently under consideration in any other contest or competition. Entries will not be returned.

The deadline for entries is Monday June 8th @ Midnight
For Online Submissions:
Step 1. Go to the Literacy Victoria website (http://www.literacyvictoria.org/) to make your donation. Record the donation confirmation number.
Step 2. Email your submission to Hoyne Brewing at (val@hoynebrewing.ca) as a pdf. or doc. and include the donation confirmation number in your email.

For Drop off or Mailing entries:
Hoyne Brewing Company, 101-2740 Bridge St. Victoria, BC. V8T 5C5. Mailed entries must be postmarked no later than June 3rd. Entries can also be dropped off at Russell books, 1734 Fort St. Victoria.  Shortlisted entries will be notified by email on Friday June 12th and the winners announced on June 16th, 2015 at James Joyce Bistro Bloomsday event. For more information, contact Val at val@hoynebrewing.ca

A Brewer’s Fob

This really is an obligatory post: a rant, a pontification, a line in the sand. It’s been a long while that I’ve been collecting these thoughts and values. And finally, I have a place to put them!

Simply put, we believe in fine beer.

We are all done being told by the big business crowd that cold equals good, (I would name names, but don’t want to be hunted down by a silver bullet…oops) or that terms like micro-carbonation and cold–filtered actually mean something. Better yet, if I buy their product I have a chance of finding myself on an airplane surrounded by girls, and on my way to the super-bowl.

Baffle-gab, hog-wash, horse-shit. There, I said it. Let’s just have a great beer, one we can actually taste and enjoy for what it is: a finely crafted, locally made, great-tasting beer.

It seems simple. And here’s the best part: it has been happening for a very long time. Throughout much of the last several thousand years, brewers have been making beer in small batches, and people have been happily enjoying it in close proximity to where it was made. Seems blindingly obvious.

It has only been in the last several decades that we have allowed ourselves to become complacent and let the big guys tell us what is best for us. That is, dumbing the beer down by filling it with refined sugars, chemicals and preservatives, filtering it into anoxeria, and throwing marketing dust in our eyes to mask their bland fizzy swill.

A revolution was needed. A renaissance of the Micro-Brewery. Our proclamation saying we actually prefer taste to gimmickry, we are not afraid of big flavour, we love the taste and aroma of hops, we don’t support the fuzzy logic of transporting beer across the continent, or ocean, and we are here to stay. Get used to it. Get out of the way if you won’t lend a hand.

In the words of Daltry and Townshend, “We won’t be fooled again.”

Featured on Mosaic

Big thanks to Grady Mitchell, and the entire crew at Mosaic for coming by the other day for an interview, and a few glasses of beer. We’re big fans of what they’re doing, and with a bit of loudmouth soup in me, I gave away all my brewmaster secrets.

Kidding, of course.

Hoyne Brewing Co. did, however, get featured on their blog. And we are pumped! Thanks, Mosaic, for contributing to the success of our launch by helping spread the word.

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